![]() ![]() To create an isotope safe for human consumption, focus groups were used to test various variants of the Quantum isotope. Quantum was fast-tracked through the approval process, presented as the culmination of a three year research program. Bradberton ordered it to be put into production, as Nuka-Cola Quantum (named after the isotope designation in the beverageer's system). It could also be used "somewhat safely" in a new kind of Nuka-Cola. The latest Nuka-Cola taste variant was created in October 2076, as the head of the chemical weapons program instigated by John-Caleb Bradberton reported that his team created an isotope of strontium-90 that could be reliably weaponized, as a coating for power armor, a custom munition for the prototypical M42 Fat Man or even an area effect weapon that could be safely deployed from something as simple as a Thirst Zapper. Though it gained a respectable popularity in the American Southwest, it failed to match that of Sunset Sarsaparilla. After attempts to acquire Sunset Sarsaparilla failed, Nuka-Cola attempted to directly compete with it through Nuka-Cola Wild and the opening of Dry Rock Gulch at Nuka-World. Failing that, it would attempt to release a competing drink accompanied by a massive promotional campaign. ![]() ![]() In other cases, the corporation would attempt to buy out competitors, as was the case with Sunset Sarsaparilla in 2058 and Vim! Pop Incorporated in 2077. Cherry and grape variants of the Nuka-Cola were patents acquired by the company after identifying individual competitors. Whenever the company encountered competition, it would attempt to deal with it aggressively. The constant drive to improve and innovate the formula resulted in numerous flavor variations, with the most popular ones like cherry, grape, and orange released just a few years after the drink debuted. Its popularity rapidly increased and within several years it was the most popular beverage across the globe. Though strictly unhealthy (containing 120% of the recommended daily allowance of sugar), it took the United States market by storm and within a year it could be purchased nationwide. Nuka-Cola entered the beverage market in 2044, with the invention of the soft drink by John-Caleb Bradberton after two years of experimentation. ![]()
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